Welcome to Sweet Insurance
Protecting Michigan Families and Businesses Since 1919.
Insurance shouldn’t be a headache, and it definitely shouldn’t be a DIY project. At Sweet Insurance, we believe you deserve a partner who actually knows your name.
Established in metro Detroit by A.L. Sweet over a century ago, we remain a proud, family-owned agency—now in our fifth generation. We don’t just sell policies; we build coverage that actually protects you when something goes wrong.
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Truly Independent: We represent multiple carriers, which means we work for you, not them. We hand-select coverage from a wide array of carriers to find the perfect fit for your budget and your risks.
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Commercial Specialists: From local Michigan manufacturers, engineers, and doctors to midsize business across the region, we protect the businesses that power our community.
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Family First: We’ve insured the same families for generations — parents, then their kids, then their grandkids. That doesn’t happen by accident. We provide the same level of care to your home and auto insurance as we do to our own family’s.
Call us at (248) 723-6000 to talk through your current coverage, or stop by one of our offices in Lake Orion, Bingham Farms, or Clinton Township. We’ll review what you have and tell you the truth about what you need — even if it means we don’t make the sale.
